Today, I want to share with you 3 of my biggest mistakes when I first started out blogging and therefore, not being able to drive traffic to my website daily, so that you don’t make the same mistakes I did.

Using text only posts:  Back then, blogging was new and I was just writing my little heart away and no one was clicking on to my posts because I didn't have any featured images or images within the body of my blog posts, to attract any readers.

I wasn't sharing my content with anyone (I'm very shy):  I would attend a lot of events, be on social media all day long and night, but I wouldn't talk about my blog posts with anyone.  I spent hours writing, published my blog posts and only shared my posts, once on Facebook whenever I published them and that was back in the days before we lost the chronological order timeline.  Deep down inside, I wanted my blog posts to go viral, but I wasn't sharing them with anyone....go figure.

I had no clue who my target audience or readers were:  I wasn't looking at my blog analytics weekly or monthly.  I did not envision the woman who I wanted to read my blogs and therefore, I wasn't creating content that was specific to my readers to engage with.  I was just writing to the universe I guess, instead of identifying a specific group of women or a specific type of woman to read my posts.

These mistakes could have easily been avoided if I had only known how to start a blog correctly, but I hope you take this in and not make the same mistakes I did. Making these mistakes I learned that I would have to spend tons of money on courses, business plans for my blog to be monetized eventually, graphic designers, photographers, camera equipment and using a lot of my time, fixing these problems, the hard way.

Last year, I decided to do something different. I decided to start all over and rebrand myself as a lifestyle blogger.  This time, I became more intentional about my blog posts and let me tell you, since doing that, so many opportunities have poured into my life.  Just to name a few, I've created e-courses to help bloggers and small business owners navigate through these social media streets to promote their blogs, products or services.  I've been selected to write for a global magazine, other websites and became a weekly columnist for a newspaper, all because my blog posts were like my resume and sample writings when applying for those opportunities.

If you have any questions, please feel free to email me at info@feliciatsimpson.com or drop them in the comments below.